CLARE McCLAREN
Creative Strategy | Design | Product
YOUR LEADERSHIP EDGE
Brand Identity Design
Editorial Design
Marketing Collateral
Agency: Novella Brandhouse
The Your Leadership Edge visual brand identity, flagship book and supporting materials are designed to make it easy to absorb the powerful, counter-intuitive ideas at the heart of the YLE curriculum. Illustrations from Pat Byrnes of The New Yorker give the brand a lively, accessible touch.
Awards + Recognition
AIGA Award - Outstanding Achievement in Design